Development

Pelicans' 'Program': Building a Sustainable Winning Culture

In the ever-competitive world of professional basketball, building a sustainable winning culture is a feat that often eludes even the most talented teams. However, for the New Orleans Pelicans, head coach Willie Green has made it his mission to establish a “program” that fosters long-term success. Green’s vision for the Pelicans extends far beyond the confines of a single season or a fleeting playoff run. Instead, he aims to construct a foundation that nurtures a winning mentality, cultivates high-character individuals, and promotes continuous growth and development.