Pepsi Zero Sugar

Bracketology Banter: AI Guru's Unconventional March Madness Tips

In the realm of March Madness, where unpredictability reigns supreme, Pepsi Zero Sugar has enlisted an unlikely ally to guide fans through the bracketology frenzy: Allen Iverson, the former NBA star known as “The Answer.” In a humorous advertisement campaign, Iverson takes on the role of a nonchalant bracketology guru, offering unconventional advice that embraces the tournament’s chaotic nature. The ad promotes Pepsi Zero Sugar’s “Zero Right” contest, a unique challenge that rewards participants for picking the wrong winner for every game in the NCAA tournament.